Case Study: Antenna Management Corp.
Project: AntennaMgt.com
Raison d’etre: Cell Tower Lease & Antenna Management in Vancouver Canada
Our Guilty Pleasures: Web Consultancy, SEO
Captain’s Log: 2010
Antenna Management Corp. came to us with a new site they were developing, and required some additional web consultancy, as well as SEO consultancy to get their site on the right track for optimal search engine performance. With their head office in Vancouver, Canada, Antenna Management Corp.’s team members have worked in cell phone site acquisition, cell tower lease negotiations and renewals throughout Canada and the USA. The purpose of their website is to reach and educate property owners’ long term antenna revenue.
The SEO Story So Far…
Opportunity:
- To increase visibility for industry-specific keyword searches within Vancouver BC & nationwide Canada.
Goals:
- To position AMC brand as market leader for industry-specific keyword references in local & nationwide search.
- To generate incoming leads through the website.
Traffic has increased steadily since our work on the site prior to December 2010, as indicated by the chart below. Their search engine exposure has permeated the local Vancouver & nationwide Canadian market for relevant terms, securing their placement as market leaders for their industry.
Source: Google Analytics, March 2011
Top Performing Keywords (Google.ca):
- antenna management vancouver
- cell antenna lease
- cell tower management canada
- canadian cell tower lease
- antenna audit
- cell antenna audit
What Makes Antenna Management Corp. Special
Their philosophy is based on the fact that property owners should know the value of their property, and the same principle applies to owners of cell phone sites. Antenna audits are their speciality, and the key to every site negotiation with cell phone service providers. They also have a solid understanding of telecom laws and local zoning restrictions and opportunities.
Their strengths include:
- Only representing property owners, not cell phone providers
- Understanding cell network dynamics
- Maximizing income for each type of site
- Negotiating with new service providers
- Re-negotiating better terms
- Reducing the risk of termination
- Representing you
Visit the AMC website at www.antennamgt.com
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